{"id":21600,"date":"2026-10-21T13:40:40","date_gmt":"2026-10-21T11:40:40","guid":{"rendered":"https:\/\/radiolitoral.com\/?p=21600"},"modified":"2026-10-21T13:40:40","modified_gmt":"2026-10-21T11:40:40","slug":"paco-alonso-mercat-denia-futur-mercats-tradicionals","status":"publish","type":"post","link":"https:\/\/radiolitoral.com\/ca\/2026\/10\/paco-alonso-mercat-denia-futuro-mercados-tradicionales\/","title":{"rendered":"Paco Alonso destaca el potencial del Mercat de D\u00e9nia davant del futur incert dels mercats tradicionals"},"content":{"rendered":"<p><strong>El futur del Mercat Municipal de D\u00e9nia<\/strong> i els desafiaments que afronten els mercats tradicionals van centrar la intervenci\u00f3 del periodista i divulgador gastron\u00f2mic <strong>Paco Alonso<\/strong> a la Biblioteca Juan Chab\u00e1s. Tot i que va alertar del retroc\u00e9s d&#039;aquests espais, va destacar la identitat gastron\u00f2mica de la Marina Alta i la pres\u00e8ncia de producte fresc com a dues de les principals fortaleses del mercat denier.<\/p>\n<p>L&#039;autor de La cultura del Mercat va elogiar el funcionament del <strong>Mercat de D\u00e9nia<\/strong>, a qui va qualificar d&#039;\u00abapote\u00f2sic\u00bb pels seus usos i la seva vinculaci\u00f3 amb el territori. Tot i aix\u00f2, la seva valoraci\u00f3 va contrastar amb una visi\u00f3 poc optimista sobre el futur dels mercats tradicionals.<\/p>\n<p>Durant la xerrada, celebrada divendres dins del programa <strong>\u2018&#039;D\u00e9nia, Ciutat del Pensament&#039;,<\/strong> Alonso va analitzar com <strong>els canvis en els h\u00e0bits de consum estan transformant aquests espais<\/strong>. Molts mercats, ha explicat, han orientat la seva activitat cap al turisme, amb parades de menjar per emportar, records i productes ex\u00f2tics que desplacen part de l&#039;oferta tradicional.<\/p>\n<p>A aquesta situaci\u00f3 se suma la<strong> manca de relleu generacional<\/strong>, que amena\u00e7a la continu\u00eftat de llocs de peixateria, carnisseria i xarcuteria. Segons el periodista, aquests canvis tamb\u00e9 debiliten la funci\u00f3 social que els mercats han tingut durant generacions.<\/p>\n<h2>El producte local i la gastronomia, claus per mantenir vius els mercats<\/h2>\n<p>Davant d&#039;aquest panorama, Alonso va defensar la necessitat de <strong>trobar un equilibri entre la venda tradicional i les noves propostes gastron\u00f2miques<\/strong>. En alguns mercats, va assenyalar, la col\u00b7laboraci\u00f3 entre productors i establiments de restauraci\u00f3 ajuda a mantenir l&#039;activitat.<\/p>\n<p>En el cas de D\u00e9nia, considera que la <strong>riquesa agroaliment\u00e0ria de la Marina Alta ofereix oportunitats per refor\u00e7ar la identitat del mercat<\/strong> i mantenir-lo com a punt de trobada entre productors, comerciants, hostalers i consumidors.<\/p>\n<p>A m\u00e9s, va posar com a exemple el <strong>Mercat del Riurau de Jes\u00fas Pobre<\/strong>, a qui va destacar pel seu suport al petit productor, la protecci\u00f3 del territori i la conservaci\u00f3 del patrimoni local.<\/p>\n<p>La conversa, organitzada per la <strong>Oficina de la Innovaci\u00f3 i la Creativitat de l&#039;Ajuntament de D\u00e9nia<\/strong>, tamb\u00e9 va abordar la import\u00e0ncia d&#039;adaptar aquests espais a les necessitats actuals sense perdre&#039;n l&#039;ess\u00e8ncia.<\/p>\n<p>Per a Alonso, la <strong>identitat territorial i la connexi\u00f3 amb la ciutadania resulten fonamentals per garantir-ne la continu\u00eftat<\/strong>. En aquest sentit, va situar la Marina Alta com un referent gastron\u00f2mic dins de la Comunitat Valenciana.<\/p>\n<h3><\/h3>","protected":false},"excerpt":{"rendered":"<p>El futuro del Mercat Municipal de D\u00e9nia y los desaf\u00edos que afrontan los mercados tradicionales centraron la intervenci\u00f3n del periodista y divulgador gastron\u00f3mico Paco Alonso en la Biblioteca Juan Chab\u00e1s. Aunque alert\u00f3 del retroceso de estos espacios, destac\u00f3 la identidad gastron\u00f3mica de la Marina Alta y la presencia de producto fresco como dos de las [&#8230;]<\/p>\n<p><a class=\"btn btn-secondary understrap-read-more-link\" href=\"https:\/\/radiolitoral.com\/ca\/2026\/10\/paco-alonso-mercat-denia-futuro-mercados-tradicionales\/\">Continua llegint&#8230;<span class=\"screen-reader-text\"> from Paco Alonso destaca el potencial del Mercat de D\u00e9nia frente al futuro incierto de los mercados tradicionales<\/span><\/a><\/p>\n","protected":false},"author":33,"featured_media":21602,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[549],"tags":[191,590,314,5688,5689,5686,5687,5690],"class_list":["post-21600","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-gastronomia","tag-denia","tag-gastronomia","tag-marina-alta","tag-mercados-tradicionales","tag-mercat-del-riurau","tag-mercat-municipal-de-denia","tag-paco-alonso","tag-producto-local","cobertura-denia"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Paco Alonso destaca el potencial del Mercat de D\u00e9nia frente al futuro incierto de los mercados tradicionales | R\u00e0dio Litoral<\/title>\n<meta name=\"description\" content=\"Paco Alonso destaca 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