{"id":19644,"date":"2026-01-20T09:01:10","date_gmt":"2026-01-20T08:01:10","guid":{"rendered":"https:\/\/radiolitoral.com\/?p=19644"},"modified":"2026-01-20T09:01:10","modified_gmt":"2026-01-20T08:01:10","slug":"dues-animes-un-desti-teulada-moraira-la-nova-campana-que-connecta-la-terra-i-el-mar-a-fitur-2026","status":"publish","type":"post","link":"https:\/\/radiolitoral.com\/ca\/2026\/01\/dos-almas-un-destino-teulada-moraira-la-nueva-campana-que-conecta-la-tierra-y-el-mar-en-fitur-2026\/","title":{"rendered":"\u201cDues \u00e0nimes, un dest\u00ed: Teulada Moraira\u201d, la nova campanya que connecta la terra i el mar a Fitur 2026"},"content":{"rendered":"

Teulada Moraira<\/strong> torna a Fitur<\/strong>, un any m\u00e9s, amb una proposta que refor\u00e7a la seva identitat i singularitat com a destinaci\u00f3 tur\u00edstica sota el lema \u201cDues \u00e0nimes, una destinaci\u00f3: Teulada Moraira\u201d. Una campanya que convida a descobrir l'ess\u00e8ncia dual del municipi: la que neix de la terra i les arrels agr\u00edcoles, i la que es forja al costat del mar i la seva hist\u00f2ria pesquera.<\/p>\n

En aquesta edici\u00f3 de la Fira Internacional de Turisme, que t\u00e9 lloc del 20 al 23 de gener de 2026,<\/strong> Teulada Moraira presenta les dues \u00e0nimes a trav\u00e9s de dos grans protagonistes: el Moscatell, s\u00edmbol de la tradici\u00f3, la cultura i el paisatge agr\u00edcola de l'interior; i la Ruta Geol\u00f2gica, una experi\u00e8ncia lligada al litoral, al mar ia la riquesa natural que defineix la nostra costa.<\/p>\n

\"\"<\/a><\/p>\n

Patrimoni, producte local i gastronomia<\/h1>\n

L'\u00e0nima de la terra t\u00e9 el seu focus a la xafada<\/em> <\/strong>i l'escalada de la ra\u00efm Moscatell,<\/strong> que representa segles d'hist\u00f2ria vinculats al cultiu, un element identificatiu del municipi. Els camps de vinyes formen part d'un paisatge \u00fanic, modelat per generacions de pagesos que han sabut mantenir viva una tradici\u00f3 que avui es tradueix en patrimoni cultural, gastron\u00f2mic i etnogr\u00e0fic. El ra\u00efm Moscatell no \u00e9s nom\u00e9s un producte, sin\u00f3 una forma de vida que connecta el visitant amb l'autenticitat, la calma i les arrels del territori.<\/p>\n

La seva elaboraci\u00f3 segueix processos tradicionals com la xafada i l'escaldada, t\u00e8cniques que reflecteixen la hist\u00f2ria agr\u00edcola local. La xafada consisteix a premsar suaument els ra\u00efms de ra\u00efm per extreure el most de manera artesanal, respectant la integritat de la fruita i concentrant les seves aromes i sabors naturals. Posteriorment, l'escaldada sotmet el most a un breu escalfament, prou per potenciar la seva dol\u00e7or i aroma sense alterar-ne l'ess\u00e8ncia, garantint aix\u00ed que cada ampolla de Moscatell conservi el car\u00e0cter genu\u00ed i delicat que el distingeix.<\/p>\n

Ruta geol\u00f2gica<\/h4>\n

D'altra banda, l'\u00e0nima del mar s'expressa a trav\u00e9s de la Ruta Geol\u00f2gica de Teulada Moraira<\/strong>, un recorregut que permet descobrir la hist\u00f2ria mil\u00b7len\u00e0ria del litoral a trav\u00e9s de les seves formacions rocoses, penya-segats i cales.<\/p>\n

Aquesta ruta posa en valor la riquesa geol\u00f2gica del municipi i mostra com el pas del temps i l'acci\u00f3 del mar han donat forma a un paisatge singular que combina ci\u00e8ncia, mar i natura. Una proposta que convida a con\u00e8ixer la destinaci\u00f3 des d'una perspectiva diferent i profundament lligada a l'entorn natural.<\/p>\n

Showcooking<\/h4>\n

Pel que fa a l'\u00e0mbit gastron\u00f2mic, Teulada Moraira estar\u00e0 present a Firut 2026 amb un showcooking<\/strong> <\/em>en directe a c\u00e0rrec de l'Auditori Teulada Moraira ia trav\u00e9s de Dolia a l'estand de l'Exquisit Mediterrani. La proposta culin\u00e0ria arribar\u00e0 de la m\u00e0 del restaurant local El Rac\u00f3 de l'Arr\u00f2s, establiment dirigit per Fernando Sapena, que oferir\u00e0 l'elaboraci\u00f3 en directe d'un arr\u00f2s amb producte t\u00edpic de proximitat i de temporada: paella de s\u00edpia, rap i carxofa, una recepta que posar\u00e0 en valor la cuina mediterr\u00e0nia del municipi i la seva estreta connexi\u00f3 entre la terra.<\/p>\n

Finalment, com a part de la campanya de promoci\u00f3 de Fitur 2026, Teulada Moraira ja \u00e9s present a Madrid amb una acci\u00f3 especial que es desenvolupar\u00e0 fins al 31 de gener de 2026. Es tracta d'un bus tur\u00edstic que recorre a tota hora la ciutat, decorat amb impactants imatges del municipi, portant el missatge de \u201cDues \u00e0nimes, una destinaci\u00f3: Teulada en un dels principals aparadors tur\u00edstics nacionals.<\/p>\n

Una campanya per mostrar la \u00abveritable ess\u00e8ncia\u00bb de Teulada Moraira<\/h4>\n

La regidora de Turisme de l'Ajuntament de Teulada, Ver\u00f3nica Mart\u00ednez<\/strong>, ha destacat que "amb aquesta campanya volem mostrar la veritable ess\u00e8ncia de Teulada Moraira, una destinaci\u00f3 que s\u00b4ent\u00e9n des de les seves dues \u00e0nimes: la terra i el mar. El Moscatell i la Ruta Geol\u00f2gica s\u00f3n dues experi\u00e8ncies que reflecteixen la nostra identitat, el nostre patrimoni i la nostra aposta per un turisme de qualitat durant tot l\u00b4any".<\/p>\n

Per la seva banda, l'alcalde de Teulada Moraira, Ra\u00fal Llobell<\/strong>, ha assenyalat que "Fitur 2026 \u00e9s una oportunitat clau per posicionar Teulada Moraira com una destinaci\u00f3 \u00fanica, amb una personalitat pr\u00f2pia i diferenciada. "Dos \u00e0nimes, una destinaci\u00f3" \u00e9s el reflex de la nostra hist\u00f2ria, del nostre present i de la visi\u00f3 de futur que tenim per a un turisme respectu\u00f3s, aut\u00e8ntic i lligat a les nostres arrels i al nostre entorn natural".<\/p>\n

Aix\u00ed, doncs, amb aquesta campanya, Teulada Moraira reafirma la seva aposta per un turisme aut\u00e8ntic i de qualitat, mostrant una destinaci\u00f3 amb identitat pr\u00f2pia, capa\u00e7 d'emocionar a trav\u00e9s dels seus paisatges i la seva hist\u00f2ria amb dues \u00e0nimes conviuen i es complementen oferint una experi\u00e8ncia completa que combina interior i costa, tradici\u00f3 i natura, terra i mar.<\/p>","protected":false},"excerpt":{"rendered":"

Teulada Moraira vuelve a Fitur, un a\u00f1o m\u00e1s, con una propuesta que refuerza su identidad y singularidad como destino tur\u00edstico bajo el lema \u201cDos almas, un destino: Teulada Moraira\u201d. Una campa\u00f1a que invita a descubrir la esencia dual del municipio: la que nace de la tierra y sus ra\u00edces agr\u00edcolas, y la que se forja […]<\/p>\n

Continua llegint… from \u201cDos almas, un destino: Teulada Moraira\u201d, la nueva campa\u00f1a que conecta la tierra y el mar en Fitur 2026<\/span><\/a><\/p>\n","protected":false},"author":14,"featured_media":19646,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[871],"tags":[3343,1282,195,163],"class_list":["post-19644","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-fitur","tag-fitur","tag-raul-llobell","tag-teulada-moraira","tag-turismo","cobertura-teulada-moraira"],"acf":[],"yoast_head":"\n\u201cDos almas, un destino: Teulada Moraira\u201d, la nueva campa\u00f1a que conecta la tierra y el mar en Fitur 2026 | R\u00e0dio Litoral<\/title>\n<meta name=\"description\" content=\"Gastronom\u00eda, producto local y patrimonio hist\u00f3rico como principales reclamos de la edici\u00f3n\" \/>\n<meta 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